PUBLIC AWARENESS CAMPAIGN

NASUWT: North Yorkshire Federation
The Largest Teachers’ Union in North Yorkshire

00.01hrs 29 September 2014

Chris Head, North Yorkshire Federation Secretary for NASUWT, reports on the NASUWT PUBLIC AWARENESS CAMPAIGN AROUND CONSERVATIVE PARTY CONFERENCE

The NASUWT, the largest teachers’ union in the UK, has launched an advertising campaign aimed at parents and the public, highlighting the impact of the Conservative-driven Government education policy on children and young people.

In the run up to the May 2015 General Election, the NASUWT is seeking to ensure that the public is aware fully of the impact of the Coalition Government’s policies on the entitlements of children and young people.

The Union has commissioned a number of ad vans and ad walkers who will tour the city, including Broad Street and the environs of the ICC where the Conservative Party Conference is being held.

As well as carrying a distinctive advertising board, the ad walkers will hand out leaflets to the public.

The Union initially had booked adverts on 15 of the city’s National Express buses, but at the last minute National Express cancelled the adverts, claiming they were ‘too political’.

“It is critically important to raise public awareness of the adverse impact of key aspects of current education policy on children and young people.

“Fundamental rights and entitlements, which would ensure that all children and young people have equality of access to high quality education have been swept aside.

“Education is a key public service, vital to the country’s future. The public needs to understand how the relentless ideological assault of the last four years has led to fragmentation, segregation and inequality.”

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